I had an idea the other day for a ser­vice twit­ter should offer to corporate/registered accounts.
One thing peo­ple have noticed is that twit­ter seems to have very high search engine rank­ing; so that if I were to Google my name, one of the top links is my twit­ter page. That has raised some con­cerns in the past about how a lawyer can be viewed by poten­tial clients who look the lawyer up online.
My idea is to allow firms to lever­age this strong search engine rank­ing of twit­ter. A firm can have its own twit­ter ID, but, as any social media guru will tell you, it’s bet­ter to have an indi­vid­ual face peo­ple can relate to. So a firm will appoint an indi­vid­ual to be the face of the firm on twit­ter (and what­ever other social net­work it deems nec­es­sary). That’s pretty darn straight­for­ward.
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