I had an idea the other day for a service twitter should offer to corporate/registered accounts.
One thing people have noticed is that twitter seems to have very high search engine ranking; so that if I were to Google my name, one of the top links is my twitter page. That has raised some concerns in the past about how a lawyer can be viewed by potential clients who look the lawyer up online.
My idea is to allow firms to leverage this strong search engine ranking of twitter. A firm can have its own twitter ID, but, as any social media guru will tell you, it’s better to have an individual face people can relate to. So a firm will appoint an individual to be the face of the firm on twitter (and whatever other social network it deems necessary). That’s pretty darn straightforward.
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Tag Archives: networking
The other kind of Social Networking
I know what you’re thinking, “Blogging, twitter, Facebook, LinkedIn, indenti.ca, whatever other newfangled applications with mangled English for names are all the rage now.…”
The truth is, I spent about an hour yesterday evening walking around my school’s “Career Exploration Fair”. Employees from large law firms, public interest groups and government agencies set up tables handing out info and tschotchkes to curious law students.
It was not a recruitment opportunity. As a result, I received some solid answers to the types of frank questions I probably would not have asked. It was also an educational experience in immediate networking; unfortunately much less enjoyable (personally) than the online variety and something I expect I’ll be doing a lot more of.